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I started CoreTactic to help clients transition careers and also start new businesses.
I was laid off in 2023 and never want that experience for anyone. So here we are. We can help you with:
Changing careers or simply finding a new job
Starting a new company
Sales and Marketing Automation with HighLevel
Career coaching helps professionals at every stage – whether you're new, established, or leading others. Coaching boosts earnings, helps prevent burnout, and supports smooth career changes.
Let me tell you something about career paths - they're rarely straight lines. Trust me, I know this firsthand. Starting from my humble beginnings in Holyoke, Minnesota, to my 25-year journey from IT help desk at Pillsbury to senior executive positions, I've learned that finding a career you love is both an art and a science.
You know what question makes most people uncomfortable? "What do you want to do for the rest of your life?" Here's the truth - you don't have to have it all figured out right now. Whether you're fresh out of college (maybe still living with mom and dad - no judgment here!) or contemplating a mid-career switch like I did when I founded CoreTactic, the journey to finding your perfect career path is exactly that - a journey.
After working with over 2,500 clients and experiencing my own career transitions, I've learned that the most fulfilling careers often come from unexpected places. Take my story - who would have thought that an unexpected layoff in July 2023 would lead me to create a comprehensive coaching ecosystem that's now helping others transform their professional lives?
Let's get real for a moment. The average person spends more than 90,000 hours of their life working. That's a lot of time to be miserable if you're in the wrong job! Through my years of executive leadership and coaching, I've noticed three crucial things that happen when you find work you truly love:
It's not just about the paycheck (though that matters - I'm practical, after all). When you're doing work that aligns with your interests and values, you bring your whole self to the table. I see this transformation in my clients all the time - that spark when they finally find their professional sweet spot.
Remember my early days at the Pillsbury help desk? I was fascinated by technology and its potential to transform lives - a passion I inherited from my father, Vernon, who worked with electrical systems in the Navy. When you're genuinely interested in your work, excellence becomes a natural byproduct, not a chore.
Success isn't just about climbing the corporate ladder (though that's perfectly fine if it's your goal). It's about building a career that energizes rather than drains you. In my experience working with countless professionals, those who align their work with their genuine interests tend to have more sustainable, fulfilling career trajectories.
Drawing from both my personal journey and my experience coaching others, here's what I recommend:
Take it from someone who's reinvented himself - understanding yourself is crucial. Ask yourself:
What energizes you? (For me, it was always technology and helping others grow)
What problems do you naturally gravitate toward solving?
What would you do even if you weren't getting paid?
Whether you're starting your first job or making a mid-career pivot like I did, remember that every new beginning comes with its learning curve. When I transitioned from corporate IT to founding CoreTactic, I had to learn entirely new skills. It was challenging, but incredibly rewarding.
You don't have to figure this out alone. I'm fortunate to work alongside my husband Travis and live with my 98-year-old dad, who continue to inspire and support me. Your network might look different, but having people who believe in you makes all the difference.
The business world is constantly evolving. Whether it's taking new courses, reading industry publications, or connecting with peers, continuous learning is non-negotiable. This mindset has served me well throughout my career, from my early days at Pillsbury to my current role helping others navigate their career transitions.
Here's something I often tell my clients - feeling uncertain about your career path doesn't mean you're failing. It means you're growing. When I was laid off, I could have seen it as a setback. Instead, it became the catalyst for creating something even more meaningful with CoreTactic.
If you're struggling to identify your path, try this exercise I use with my coaching clients:
Write down what you loved doing as a child (before anyone told you what you "should" do)
List your proudest accomplishments (both personal and professional)
Identify patterns in what others consistently praise you for
Finding a career you love isn't about making one perfect choice - it's about taking intentional steps toward work that fulfills you. Whether you're just starting out or considering a change, remember that it's never too late to pivot toward something more meaningful.
From my small-town Minnesota roots to building a coaching practice that's transformed thousands of lives, I've learned that the most rewarding careers often come from following your authentic interests while staying open to unexpected opportunities.
Need help figuring out your next move? That's exactly why I created CoreTactic. Sometimes, having someone in your corner who's been there can make all the difference. Whether you're looking for one-on-one coaching, career strategy sessions, or just need someone to help you see your potential clearly, remember - you don't have to navigate this journey alone.
The path to a fulfilling career might not be straight, but it's always worth the journey. Trust me, I've been there.
In today's dynamic and competitive job market, finding a new position requires more than just a polished resume and a list of references. It demands a strategic approach, thorough preparation, and the ability to present your best self throughout the entire process. This comprehensive white paper provides an in-depth guide to effective job hunting techniques, covering every stage from initial preparation to securing and following up on job offers.
While self-directed efforts are valuable, the journey to career success can be significantly enhanced by partnering with an executive coach. CoreTactic, a leader in professional coaching, offers invaluable support that can be a game-changer in your job search and career development.
This white paper, presented by CoreTactic, a leading business and career coaching company, offers a comprehensive guide to business ideation for aspiring entrepreneurs. At CoreTactic, we specialize in helping entrepreneurs find fulfillment and achieve a state of "flow" with their business ideas, ensuring that their ventures align with both their personal passions and market demands.
Our expertise is rooted in a proven 90-step process that leaves no stone unturned in the journey from initial concept to successful launch. This meticulous approach, combined with our focus on personal fulfillment, sets CoreTactic apart in the field of entrepreneurial coaching.
At CoreTactic, we coach the best and brightest on their journey towards meaningful and fulfilling careers and business goals. Transition your career, start a new business, find fulfillment, and get ahead with a professional coach.
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