Need more customers? Join the club!

In 2023, after unexpectedly losing my job, I faced the challenge of finding clients. With 25 years of experience at firms like The Bill and Melinda Gates Foundation, I had to build my client base from scratch. I dove deep into customer acquisition, testing strategies that worked and discarding those that didn't while learning from successful businesses. As a result, CoreTactic grew from a small venture to a team of experts in less than a year.

This book isn't theoretical fluff; it's a practical guide filled with strategies I've personally used—some successful, others failures. You'll discover 110 ways to attract new customers, blending innovative digital tactics with effective traditional methods. Some require investment, others just time and creativity.

Don't try all 110 approaches- choose 3-5 that suit your resources and strengths. Implement consistently, measure results, and adjust. New customers are looking for what you offer. This book will help them find you over competitors.