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Hi, my name is Nick, a Professional Coach.

Would you like to enjoy waking up in the morning to go to work?

I'm a career and business coach for passionate yet unfulfilled professionals and I want to get you excited to go to work.

How many of these feelings do you experience on a regular basis?

  • Low self-confidence, self-doubt, or imposter syndrome.

  • Discontent, even pure unhappiness, with your current job.

  • Bored with your daily life, largely because of your career choice.

  • Desperate for a change, or a clear plan, that will lead to more career satisfaction.

  • Asking yourself what you’re doing with your life (and then self-deprecating into the thought of, is this forever?!)

Was that a mental check, check, check?

I thought so #beenthere, but before you dive headfirst into another pint of ice cream, you can let out a sigh of relief because you’re in the right place to change your career trajectory and create a profession you LOVE.Yep, it’s possible and I’ll show you how!

Our Clients

I work within any industry, profession, or location in the U.S.

Meet Jordan A., Greg M. and Jordan I.

LIVING FOR THE WEEKEND IS NOT SUSTAINABLE

Despite what you’ve been conned into believing, you can (and should) have a career that gives you a sense of purpose, autonomy, and relatedness.

For some people, a job that pays the bills might be enough, but the truth is it’s not enough for you and it’ll never be enough. You’re far too ambitious to keep doing unfulfilling work for years to come—you need more, and that’s not a bad thing.

HERE'S HOW WE CAN WORK TOGETHER:

1:1 COACHING

My coaching will challenge you to think about your future, in an objective way, leaving all past job experiences behind. I will give you the tools and strategies to determine your next best step whether that’s at your current job or a new career entirely. Together we’ll create a plan to narrow down what types of roles and companies you’d get the most fulfillment working for and then build the strategy to land those roles. This coaching has accountability baked in so you have consistent support and encouragement as you change the direction of your future.

1:1 Coaching Details:

  • We ask that you make a 3 month commitment to coaching. An easy button does not exist!

  • We have packages with 2 or 4 sessions per month.

  • Weekly assignments, journaling prompts, and activities that will move you toward your goals.

  • Resume & LinkedIn optimization support.

  • Access to our professional network.

  • A free copy of our journal, and our eBooks.

  • Lifetime access to CoreTactic Completesm our online portal with training, templates, and worksheets to support you in your job search and career.

White Paper -
Mastering the Art of Job Hunting: Stop Hunting for a Needle in a Hay Stack


In today's dynamic and competitive job market, finding a new position requires more than just a polished resume and a list of references. It demands a strategic approach, thorough preparation, and the ability to present your best self throughout the entire process. This comprehensive white paper provides an in-depth guide to effective job hunting techniques, covering every stage from initial preparation to securing and following up on job offers.

While self-directed efforts are valuable, the journey to career success can be significantly enhanced by partnering with an executive coach. CoreTactic, a leader in professional coaching, offers invaluable support that can be a game-changer in your job search and career development.


I am ok with an occasional email or text message.

CoreTactic Career and Business Coaching HighLevel Marketing Automation

Nick Rustad, our owner and founder

Bringing our clients dreams to reality

Nick T. Rustad, MBA, CSM, CSPO is a seasoned executive, best-selling author, and professional coach with over 25 years of experience in corporate America. As the co-owner and chief coach of CoreTactic, a career and startup coaching company, Nick leverages his extensive background in leadership and consulting to guide clients through career transitions and how to start a new company.

Originating from northern Minnesota, Nick overcame early challenges to become a first-generation college graduate, earning a B.A. in Organizational Behavior from the College of Saint Scholastica and an MBA from the Carlson School of Management at the University of Minnesota. His journey from rural beginnings to corporate success informs his empathetic and strategic approach to coaching.

Throughout his career, Nick has held leadership positions at prestigious organizations such as Perficient, The Pillsbury Company, Accenture and Faegre Baker Daniels. His consulting portfolio includes work with Fortune 500 companies and notable institutions such as The Bill and Melinda Gates Foundation, General Mills, and Boston Scientific.

After a successful corporate career, Nick founded CoreTactic, driven by his passion for coaching and developing talent. Under his leadership, the company has grown from two managing members to a team of sixteen experts, offering comprehensive coaching services in life, career, business strategy, and personal branding.

Nick’s coaching philosophy is shaped by his experience of mentoring over 2,500 clients with various backgrounds. His ability to navigate complex business environments and foster personal growth has made him a sought-after coach and speaker.

As an author, Nick shares his insights through books available on Amazon further extending his impact beyond one-on-one coaching. His unique blend of corporate acumen, entrepreneurial spirit, and personal resilience makes Nick a distinctive voice in the fields of professional development and life coaching.

CoreTactic Career and Business Blog

Navigating Your Career Change Journey: 8 Steps to Success

Navigating Your Career Change Journey: 8 Steps to Success

Are you feeling stuck in your current job? Dreaming of a fresh start in a new field? You're not alone. At CoreTactic, we understand that changing careers can be both exciting and daunting. ...more

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October 08, 20244 min read

Unlock Success with ADHD Coaching: A Complete Guide

Unlock Success with ADHD Coaching: A Complete Guide

Attention-Deficit Hyperactivity Disorder (ADHD) presents a variety of challenges that can impede success and personal growth. However, through targeted strategies and support, individuals with ADHD ca... ...more

Coaching ,Startups Anxiety Business DEI Career Interviews Non-Profits Executive Coaching Leadership &ADD/ADHD

October 03, 20243 min read

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